US Social Media
Client: International BPO
For our client, this bid was a must-win since it would cement their position in the content moderation space. They needed a powerful bid win strategy to beat the bigger competitors.
We provided our client with a deep analysis of the customer’s needs, wants, and pain points to inform their thinking. We held a series of workshops with the bid team to create a win strategy, win themes, and align solutions with requirements. This enabled us to create a strong value proposition that resonated with the customer. We articulated their offering in a compelling executive summary.
The RFP was won by our client. Adding the new customer contributed significantly to our client’s revenue growth.