Every bid needs a clear win strategy.
We start with the problem that needs solving. We then bring critical thinking to the customer’s challenges and pain points, and solve creatively to deliver a compelling strategy and solution.
From the technical to the creative we craft and articulate propositions that win.
US Social Media
Outsourcing RFP
Client: International BPO
Sector: Social Media
Output: Win strategy
Need
For our client, this bid was a must-win since it would cement their position in the content moderation space. They needed a powerful bid win strategy to beat the bigger competitors.
Solution
We provided our client with a deep analysis of the customer’s needs, wants, and pain points to inform their thinking. We held a series of workshops with the bid team to create a win strategy, win themes, and align solutions with requirements. This enabled us to create a strong value proposition that resonated with the customer. We articulated their offering in a compelling executive summary.
Impact
The RFP was won by our client. Adding the new customer contributed significantly to our client’s revenue growth.
UK Regional Framework Bid
Client: UK PLC
Sector: Construction
Output: Solution development
Need
The client needed support to elevate their delivery solutions to secure a position on a highly competitive public sector regional framework.
Solution
We worked closely with the client team to develop detailed solutions for social value, carbon reduction and framework management. We provided ongoing support and advice to ensure solutions were refined as updated information became available. This was incorporated into the answer plans we developed and the final bid responses.
Impact
The client secured a place on the framework, and their solution raised their profile to the procurer and spotlighted their capabilities in the social value and carbon reduction fields.
