What we do

To get to our 84% win rate, we developed the ShineX Bid Masterplan.
The most effective end-to-end bid approach to increase win rates.

ShineX Bid MasterplanTM

Pre-bid Positioning

Bid Intelligence

The company with the best intelligence used wisely has the highest chance of winning. Information is not the same as intelligence. Intelligence derives from the expert ability to analyze information to generate insights to make important decisions. We excel at this. We filter through all the noise to generate deep insight into the customer, opportunity and competitors, to craft and position bids.

See Case Study

See more

See less

Define strategy

Pre-bid pursuit

We help you capture the opportunity before it becomes an RFP. We execute pre-bid engagement strategies that nudge and persuade prospects towards your solution over the competitors before a proposal is even submitted. From running targeted marketing campaigns to crafting compelling whitepapers we reach and influence prospects in the most impactful way.

See Case Study

See more

See less

bid strategy and solution development

Every bid needs a clear win strategy. We start with the problem that needs solving. We then bring critical thinking to the customer’s challenges and pain points, and solve creatively to deliver a compelling strategy and solution. From the technical to the creative we craft and articulate propositions that win.

See Case Study

See more

See less

  • download

Implement strategy

bid set-up and management

We are a team of organizers and completer-finishers. Managing bids to time and budget is our wheelhouse. We can set you up for success to run the bid or we can drive the bid from kick-off to submission and beyond. We have the expertise and resources to flex our up or down as needed.

See Case Study

See more

See less

BID Answer planning

A solid foundation takes the pain and strife out of bid writing. We produce detailed structured answer plans that ensure nothing is missed. The evaluation criteria is our north star. We craft answer plans that maximize your scores. Every response is orchestrated to showcase your win strategy and the benefits of your solution.

See Case Study

See more

See less

bid writing, editing and review

We don’t do boilerplate responses. Every bid is unique and demands a tailored response. Our experienced bid writers can author entire responses,or provide an editing and review service. We turn your solutions and intent into credible and compelling bid responses.

See Case Study

See more

See less

Sell strategy

bid brand and design

Whatever the submission requirements, high-quality bid branding plays a powerful role in conveying your values, intent, and offer, and it ensures you stand out from the competition. We provide full design services from creating the bid brand concept to designing the full bid collateral, including producing interactive digital media across devices.

See Case Study

See more

See less

presentation (orals) and support

Presentations change minds and sway bid decisions. We keep the momentum going, and get you over this final hurdle. We work with you to develop engaging presentations and visuals that answer the big why you question. We coach your presenters to deliver with confidence, authenticity and clarity. We then grill you in preparation for Questions & Answer sessions until you’ve mastered the content. It’s all part of the service.

See Case Study

See more

See less

ShineX Bid Masterplan

  • download

Pre-bid Positioning

Bid Intelligence

The company with the best intelligence used wisely has the highest chance of winning. Information is not the same as intelligence. Intelligence derives from the expert ability to analyze information to generate insights to make important decisions. We excel at this. We filter through all the noise to generate deep insight into the customer, opportunity and competitors, to craft and position bids.

See Case Study

Define strategy

Pre-bid pursuit

We help you capture the opportunity before it becomes an RFP. We execute pre-bid engagement strategies that nudge and persuade prospects towards your solution over the competitors before a proposal is even submitted. From running targeted marketing campaigns to crafting compelling whitepapers we reach and influence prospects in the most impactful way.

See Case Study

See more

See less

bid strategy and solution development

Every bid needs a clear win strategy. We start with the problem that needs solving. We then bring critical thinking to the customer’s challenges and pain points, and solve creatively to deliver a compelling strategy and solution. From the technical to the creative we craft and articulate propositions that win.

See Case Study

See more

See less

Implement strategy

bid set-up and management

We are a team of organizers and completer-finishers. Managing bids to time and budget is our wheelhouse. We can set you up for success to run the bid or we can drive the bid from kick-off to submission and beyond. We have the expertise and resources to flex our up or down as needed.

See Case Study

See more

See less

BID Answer planning

A solid foundation takes the pain and strife out of bid writing. We produce detailed structured answer plans that ensure nothing is missed. The evaluation criteria is our north star. We craft answer plans that maximize your scores. Every response is orchestrated to showcase your win strategy and the benefits of your solution.

See Case Study

See more

See less

bid writing, editing and review

We don’t do boilerplate responses. Every bid is unique and demands a tailored response. Our experienced bid writers can author entire responses,or provide an editing and review service. We turn your solutions and intent into credible and compelling bid responses.

See Case Study

See more

See less

Sell strategy

bid brand and design

Whatever the submission requirements, high-quality bid branding plays a powerful role in conveying your values, intent, and offer, and it ensures you stand out from the competition. We provide full design services from creating the bid brand concept to designing the full bid collateral, including producing interactive digital media across devices.

See Case Study

See more

See less

presentation (orals) and support

Presentations change minds and sway bid decisions. We keep the momentum going, and get you over this final hurdle. We work with you to develop engaging presentations and visuals that answer the big why you question. We coach your presenters to deliver with confidence, authenticity and clarity. We then grill you in preparation for Questions & Answer sessions until you’ve mastered the content. It’s all part of the service.

See Case Study

See more

See less

Don’t just take our word for it

We’ve just received confirmation we’re on all three lots! I’m not sure I’ll ever be able to stop grinning. Thank you so much for all your hard work.

Pre-construction Manager,

Morgan Sindall

Thank you for how you prepared the team and supported them in preparing for the presentation and this behavioural assessment. 

You coached them exceptionally well and have not only given us the best chance of winning this bid but have supported the development of all involved.

Head of Work Winning,

Careys

Thank you for running the bid session yesterday. The interactivity of the meeting was amazing and kept everyone engaged and focused on the high-scoring questions.

Account Director,

Faithful and Gould

ShineX led our bid to win the right to operate and develop a unique tourism experience on Catalina Island, in California. 

We beat off multiple competitors because ShineX created an outstanding bid for us. We couldn’t have done it without the ShineX team.

Sarah Dusek, CEO

Under Canvas 

Your answer planning sessions were really well received by all, even those who I’d have said thought they’d seen and done it all before!! 

So thanks again for your help.

Director,

Galliford Try

ShineX support was second to none; the whole team was fully invested and engaged in securing our RFP win.

Paul Giuliano, CEO, Integrated Food Service

Your bid reviews are priceless.

Director, Atkins

We’ve won!

Couldn’t have done it without you.

Thank you.

Director, Octavius

0
Number of bids and pitches supported
0+
Number of years delivering bids
0bn
Value of work won since 2008
0%
Win rate

Winning BIG.

We’ve run so many bids we’ve written the book on it.

Our 15 years of learning distilled into one easy read